'Starting A Fashion Line - Vlog - EXPRESS YOUR SELF - Episode 4'

'Starting A Fashion Line - Vlog - EXPRESS YOUR SELF - Episode 4'
05:04 Aug 3, 2021
'Episode 4. \'Express YourSelf\'. Creating a clear message. Why collaboration is key. We invite some trusted friends over to share their opinions on the business. We confirm, target audience and having a clear message as a brand are very important.  When running a fashion line, there is a lot of behind-the-scenes work. Like optimizing the website to have better performance in Google search results. I change the names of images uploaded to our website into something more descriptive. Then I add alt tags and descriptions to those images. Search engines search by text, not by photos or videos. So adding accurate text to each photo helps search engines discover them when key words are typed in. Closed captioning in YouTube is also very important. It\'s possible to search captions to find videos that contain specific words and phrases. This can open you up to new viewers who might not have otherwise found them.  By: Manuel Garcia & Emily Keller Special Appearances by: Alex, Nacer, Sai, and Shraddha  Music: Mean Streetz by MK2 Fluffing a Duck by Kevin MacLeod is licensed under a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/) Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1100768 Artist: http://incompetech.com/  Shop our knitwear collection here: Etsy Shop: https://www.etsy.com/shop/EmilyKellerco?ref=hdr_shop_menu  Follow Us: Website: http://www.emilykeller.co/ Instagram: @emilykellerco Instagram: @responsible_fashion Facebook: https://www.facebook.com/EK.EmilyKeller PoshMark: https://poshmark.com/closet/_emilykeller_' 

Tags: Fashion (Industry) , vlog , nyc , new york city , Business , fashion design (industry) , entrepreneur , advertising , marketing , meetings , consumer , fashion institute of technology , Branding , Emily Keller , fashion business , how to start a fashion line , Video Blog (Industry) , Mentors , Knitting (Hobby) , Sweater (Garment) , Manuel Garcia , Knitting (Industry) , Collaborate , Advisers , Target Customer

See also:

comments

Characters